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Especially in light of Paradox's own effectively cancelled or 'inactive' projects such as Imperator - doesn't really lend much confidence that anyone could magically fix the problems in a totally different company where they'd be outsiders.
I have no idea on how to monetize free to play games, but I have many many thousands of hours in EVE online (not played for a few years though) and a lot of ideas on how to redesign it for my playstyle